Welcome back to “The Five Stages Of The Buying Cycle” series. In the previous part we discussed the “Involve” part. Today we discuss the final part in this series: “Close The Sale”.

OK, it all funnels down to this final stage. It’s time to make the sale. There are two types of “ready to buy” visitors…

Type #1) Ready to buy but have questions. Those final queries need to be answered. But who knows what those questions might be? You’d be amazed at what customers think about. It’s so hard for some people to make that final click. So…

Send them to…your “Have A Question?” page.

Use your skills to answer the unforeseeable questions for you. Yes! They convert for you!

Type #2) And then, of course, there is the large number of customers who are simply ready to buy. After you’ve gained their attention, grown their interest, convinced them to buy your product, they’re ready. All you have to do is…

Mention how the “The Money-back Satisfaction Guarantee” turns their purchase into a “no risk trial.” There really is no risk involved! Every day that they delay is a day that they fall further behind, for no reason. Then, without pushing, send them to your “Order Page” to “try your product! risk-free”…

Conclusion:

The PREselling-To-SELLing Cycle is real. Follow the example of seasoned affiliate marketers who understand this. Select specific links over multiple exposures to move your visitors through the cycle to the Order Page.

It’s the big secret to high conversions and great commissions.

Previous Parts:
1. Introduction
2. Get Attention
3. Grow Interest
4. Credibility
5. Involve

The seven eBooks below follow up with this post. You can get them free just by replying or giving a comment to this post. High RECOMMENDED!!

Welcome back to “The Five Stages Of The Buying Cycle” series. In the previous part we discussed the “Build Credibility” part. Today, let’s have a look at the “Involve” part.

As mentioned , some visitors purchase within 24 hours after getting their attention. More buy within days. Some take weeks, even months, even a year or two earlier, wasted that time at Yahoo! or 1&1 (or been conned by a “Get Rich Quick”) and then…

They remembered your product. Do you know why?

They took one of the Masters Courses you find below. Or they use Search It! Or they read one or more of the “Make Your _____ Sell!” books.

The lesson? Involve those who procrastinate, those who made mistakes previously, in short those who fall into the “long sales cycle” category. The 3 sets of “Involve” landing pages (Masters Courses, Free Trials, and E-books) are powerful long-term sales-makers.

These are easy to promote. Everyone loves a freebie. Just tell your visitors that these are no ordinary freebies. For example, the #1 affiliate guru in the world, Allan Gardyne, has called The Affiliate Masters Course “the best course of its kind at any price, and it’s free!

Previous Parts:
1. Introduction
2. Get Attention
3. Grow Interest
4. Credibility

The seven eBooks below follow up with this post. You can get them free just by replying or giving a comment to this post. RECOMMENDED!!

Welcome back to “The Five Stages Of The Buying Cycle” series. In the previous part we discussed the “Grow Interest” part. Today we carry on with the “Build Credibility” part.

This is the stage where you convince your visitors that your product is the right choice for them. Actually, when done correctly, they convince themselves!

This is probably the easiest stage to accomplish because your product really must OVERdeliver on every promise. Create a ton of impressive landing pages and videos to help you. Show off your product’s delighted customers and other evidence of powerful results and you’ll make the sale!

The old phrase “people buy on emotion and justify with logic” is very evident during this stage. They need to feel the “emotion” from happy customers and find solid “logic” in the extensive proof of success, and comparisons with competitors, that you deliver. And you can deliver… in spades.

Build emotion as you build your “logic case.” Challenge your visitors to find proof of success. Challenge them to find a package so complete or a company that really cares as much. And…

Remind them to return to your product one last time if they are ever tempted to fall for “the lure” of any other system. If they compare, if they weigh the proof, your Conversion Rate will soar.

By the time your visitors complete this stage, they should (must!) understand that your product is so much more than…
Your product changes lives in so many ways, beyond any shadow of a doubt.

Naturally, your visitors also want to be sure that your product is the best…

Previous parts:
1. Introduction
2. Get Attention
3. Grow Interest

The seven eBooks below follow up with this post. You can get them free just by replying or giving a comment to this post. RECOMMENDED!!

Welcome back to “The Five Stages Of The Buying Cycle” series. In the previous part we discussed the “Get Attention” part. Today we go one step further and discuss the “Grow Interest” part.

Now that you have your readers their attention, deepen their understanding of what your product does. A link to your created Video Tour is especially effective at this stage.

If you reach a “general audience,” encourage them to find the business that best fits their situation to see how your product can help them. On the other hand, if you reach a “specific target market” (ex., affiliates) or a “specific demographic” (ex., Work At Home Moms), send them to your specific landing pages.

If your visitors are retirees, Webmasters, real estate marketers, students, network marketers, auction sellers (eBay), and so on… create landing pages specific to their needs.

As always, mix and match links that best fit your approach and audience.

You can strike a positive chord with your visitors by showing how your product connects emotionally with its customers, the way Apple or Google does. That type of connection occurs for only one reason…

Your productis much more than “site-building” or “Web hosting”. It’s even more than about building successful businesses. It’s the end impact that is so important, creating lives of freedom and independence.

By the end of this stage, you should have some very interested pre-customers who want more information.

Next, move your visitors from “high interest/emotion” to logic and verification…

Previous parts:
1. Introduction
2. Get Attention

The seven eBooks below follow up with this post. You can get them free just by replying or giving a comment to this post. RECOMMENDED!!