All the most successful entrepreneurs have a customer list they nurture and treasure and unless you’re a complete novice to marketing you’ll know that your own customer list is vital to your success. In today’s marketplace your clients have a greater choice and it is just one ‘click’ away.

Relationship Building The Internet is a fantastic relationship building tool and by keeping in touch with your customer list on a regular basis via email you have an ideal opportunity to build up trust and credibility with your clients. There are several ways to do this:

1. Write an eZine to your clients at least once a week
2. Tips are very popular and they can be short, not more than one or two paragraphs you send out every week. They must be packed with information that is relevant and beneficial to your clients.
3. Mini courses are effective too, but again must contain good, useful, informative information. Ideally, it should be delivered over 5-7 days and be broken down into one subheading a day on your subject.

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With today’s website tracking software and services you can find out a lot about the people who visit your website. You can learn where they’re from, what kind of browser they’re using, how long they stayed on your site, and a whole lot more. But what all this high tech intelligence won’t tell you is what kind of people they are, and how likely they are to be transformed by your Web presentation from viewers to customers.

Your ability to convert website visitors into clients depends on your ability to find the soft underbelly of their subconscious desire. After all, if someone is happy with what they’ve already got, they don’t need you, but if they were truly one hundred percent happy, they wouldn’t bother coming to your website. Therefore every visitor that comes to your site is a potential client whether they know it or not.

The Setup’s The Thing

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NOTE:  The following is a guest post from one of my favorite internet marketing mentors.

Why I Love Affiliate Marketing – Part 5
By Jimmy D. Brown of “Affiliatenaire”

The word “overhead” is not a favorite among those who run businesses of any kind.  Nobody likes the expenses of operating a business.  And nobody really talks about them much when it comes to promoting all of the “money-making” products and services online.

But, don’t kid yourself, there’s a lot of overhead.

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NOTE:  The following is a guest post from one of my favorite internet marketing mentors.

Why I Love Affiliate Marketing – Part 4
By Jimmy D. Brown of “Affiliatenaire”

I’m sure by now you are well aware that there are those who have reported HUGE amounts of money being made with their online businesses.  What you may not be aware of is the amount of work involved in generating those “sales” (not always net profit, mind you … this isn’t “spendable”
income in a lot of cases.)

That brings me to the fourth reason why I love affiliate marketing…

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NOTE:  The following is a guest post from one of my favorite internet marketing mentors.

Why I Love Affiliate Marketing – Part 3
By Jimmy D. Brown of “Affiliatenaire”

Some people have the ability to persuade others and talk them into just about anything.  Especially when it comes to influencing their buying decisions.  They know how to push the right hot buttons, say things the right way and generally get consumers into an emotional frenzy to the
point they are ready to click an order button.

There are two key words in that paragraph that really need to stand out in your mind:  “some people”.

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A follow-up tool such as a post card, HTML newsletter, or note card is essential to make sure that your services stay “top-of-mind” with the people that you meet. It’s said that a prospect needs to hear from you seven times before they will make a purchase. So it’s important to create tools and a system to enable you to followup with your prospects once you’ve made that initial connection.

Steps to planning your follow-up method and system:

1. Determine how your customers prefer to receive information from you. Communicating with them in the method of their choice makes them more receptive to your messages and more likely to buy from you. Consider whether your ideal clients are “computer people” or whether they’d be more likely to respond to postal mail.

2. Then, consider which media you’re most comfortable using to follow up. Do you have the technical skills to produce an HTML newsletter or the budget to hire a specialist? And do you have the time to create articles about your area of expertise? Do you have the time to apply addresses and postage to post cards? Or do you prefer giving the personalized touch of a note card, and can you keep up with the time commitment of following up in that way? Knowing your level of comfort and commitment, and understanding the time required, will ensure that you can keep up with your follow-up program.

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I have something I want you to take a close look at today… Are you tired of sites that look great and say all the right things and then expect you to be a marketing expert BEFORE making any money? Well today there is GOOD NEWS for you!

I HAVE BEEN HELPING “NEWBIES” SUCCEED SINCE 2002!

And I want to do the same for you! You read that right – since 2002 this system has been helping NEWBIES – people who are new to the Internet and have no idea how to create a webpage or set up an autoresponder – find REAL success. Lasting success. True multiple streams of income! Let us be perfectly clear … WE WILL BUILD A MONEY MAKING WEBSITE *FOR* YOU!

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Branding yourself is simply about letting the mass market know who you are and what you are good at. Branding yourself is essential to your future of your success, because not only will it help people realize who you are and what you stand for, but branding yourself will also attract people to you from all walks of life to be your friend, be your network contact, a new client for your business, or even someone who wants to introduce you to others of the same type of brand. Branding yourself is a major part in internet marketing or the network marketing industry. Branding your name, along with the online business is very important. Branding yourself is the Key!

How Can I Brand Myself?

You can brand yourself, your business or your product in several different ways. Brand yourself as a subject matter expert by developing a website, speaking to groups, writing articles, or creating a newsletter. Brand yourself by writing lots of articles, and submitting them to e-zine or other website directories for republishing. Also, create a dynamic web site that illustrates with pictures, music, and words who you are and what you do.

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I’m getting tired of seeing a lot of people struggling to make money online and it does make me feel sad. I know how it feels and even though I’ am not making a fortune right now – only making at least 20 bucks a day right now.

Here is what you will learn from this post:

• The easiest way you can use to make money right now.
• The tools you need to make money right now.
• More resources to help you get there.

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I hope you’ve got all your “why to’s” in place. Reading them will help keep you focused on your goal.

They’ll help keep you on course when the going gets a little bumpy. Now it’s time to put together your battle plan. Your goal when developing your battle plan is to put together a well oiled system that will work on auto – pilot.

The time you spend putting your system in place will save you time and energy down the line. It will also help you get a jump-start on building your downline wide, fast. The goal of your system is to capture email addresses to allow you to follow up on all your prospects.

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One of the secrets to making money with network marketing programs, or two tier affiliate programs, is to build wide fast. Before I tell you how I do it, I want to tell you why. “How” is the mechanical, but “why” is the reason. “Why” is your motivating factor. It’s what causes you to take action. So why is building wide fast so important?

1. It keeps you motivated.

No matter how excited you may be at starting a new program, it doesn’t take long for the excitement to wear off and the doubts to creep in. This is especially important on the Internet. Online marketers have come to expect results overnight. Many have developed shorter attention spans. If you doubt that, look at how quickly visitors leave a slow loading web page. That’s also the reason for so many impulse buying decisions. Once we get used to the Internet, we want everything yesterday.

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