Social media optimization is a way for organizations and individuals to generate publicity through social networking tools like Twitter and LinkedIn, online communities like Facebook, and automated tools like TwitterFeed and Ping.fm. The term “social media optimization” was originally coined by SEO consultant extraordinaire, Rohit Bhargava, the senior vice president of Ogilvy 360 Digital Influence and author of the Influential Marketing Blog. (Bhargava’s work was so groundbreaking, Jeremiah Owyang, another social media optimization expert, even dovetailed a few of his own rules to the original work.)

Social media optimization is basically a way to promote your blog, website, or even your company’s brand, through social media, without being obnoxious or overtly commercial. Sure, you can blanket sites like Twitter with “Want to lose weight? Download my free report, ‘19 Ways to Lose Weight Fast’” repeatedly, or brag about your latest affiliate paycheck, but that’s not going to get you any followers. At least none worth talking to.

Bhargava terms these people”Twankers” (people who use Twitter for one-way broadcasts about their own greatness) and “Twidiots” (people who only tweet insignificant things like their latest press release or what they had for breakfast). If you’re just having one-way conversations and telling people about the minor, mundane details of your company, you’re not providing any value, and your SMO efforts will be wasted.

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One of the excuses we hear most often from struggling online marketers is that they don’t make more sales because they don’t have a list. We even hear that excuse from marketers who have been online three, or even five years.

My question to them is always, “What are you waiting for?” “Why not start a massive list-building effort today?”

When I look at how I built my database, I used only a few primary methods. Here are the most effective ones that I used:

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Wordpress version 2.8 is only a few days old and some bloggers are already up in arms and complaining. And from what I have seen over on wordpress.org the ones complaining are the ones who failed to follow the upgrade instructions.

That little nagging “New version of wordpress is now available, click here to upgrade” should be disabled was one of the sighted issue as a problem.

If you are in the habit of one click installs and upgrades then I am sorry to say, you are going to run into problems and some of these problems could seriously ruin your blog. Instructions are there for a reason, so follow them. Don’t click that upgrade button until you have done the following: Read the rest of this entry

Google Adsense is a unique program that can generate a lot of revenues over time. Here is an overview of the Google Adsense Program.

To understand the basics of Google Adsense, you first have to understand Google Adwords. Adwords is a program where people can bid per click to buy space on platforms Google supports with advertisements. This includes the ads you see on right column and the top of the results when you search on Google.

Adsense is the result of a crafty little idea wherein Google essentially wanted to maximize distribution of Adwords. With Adsense, Google took the unique approach of letting independent sites place certain types of Adwords advertisements on their pages. This type of advertising is known within the Adwords platform as contextual advertising and advertisers can opt out of it. Most do not.

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The 7 Basics That All Sites Need to Adhere To

Basic #1:

Have a great keyword-loaded URL [Get your domain and hosting at bluehost.com]. Create small uris with: Snipurl.com, Tinyurl.com, ICANN.org is the technical coordination body for the Internet (what to do about domain name disputes).

Basic #2:

Easy to use Site Is your site easy to use and navigate? Does it satisfy its intended purpose? Use techniques that are friendly to your customers and prospects. View compatibility with various browsers: AnyBrowser.com.  Check your graphics efficiency: Optiview.com ’s Quickscan, keep track of your site’s performance: atwatch.com, dotcom-monitor.com, Keynote.com or lnternetSeer.com. Make sure your links work: SevenTwentyFour.com or validator.w3.org

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How to make $1000 a month online from scratch – Part 7 of 8

Over the last 6 weeks, we’ve covered a lot of material. Most of it directly relates to attracting free targeted traffic to your new website. At some point, we need to turn the traffic into dollars.

In Part 2, I outlined the strategy for making this happen. As part of this strategy, I discussed a 3 prong attack for monetization. Those three prongs were:

1. Contextual Advertising
2. Affiliate Promotions
3. Own Product Sales

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It’s really easy to make money online when you know the secrets. First off get your hands on some great MRR software, stuff that you have the rights to sell. Next, rewrite the sales page using the tips given in this article. Thirdly start writing articles and acquiring backlinks from various sites.

So, you’ve downloaded your chosen software, now what? Well, for starters it’s possible to get some great MRR software that will just sell and sell on auto pilot, trouble is the sales pages can be so badly written as to be almost illiterate. Your first task is to rewrite the sales page using a tried and trusted formula.

The Headline

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Hot on the heels of Firefox 3.0 RC2 comes RC3.

I have very little information on this release just yet – about all I know is that RC3 has been released to fix a problem that caused Mac systems not to shut down or shut themselves down randomly. As far as I?m aware, this is the only difference between RC2 and RC3, so if you?re already running RC2 on Windows or Linux, safe yourself a download.

Firefox 3.0 RC3 English (US) downloads:

• Windows
• Mac OS X
• Linux

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What’s the easiest way to make your site visitors come back for more and more and more?

The answer? Spend just a couple of hours each week building a massive website filled with content? content? content.

You heard me say it over and over again? content is number one. The more beneficial information you offer to your site readers, the more they will want to return to see what’s new. The idea here is to capture the attention of your visitors and hold on to it. This can be done in a number of ways.

1. Use free content
This is the cheapest way to find content for your site. There are literally tons of websites, known as article directories, where you can source free articles covering a wide variety of topics. The articles are posted with the understanding that the members can use them as they please, just as long as you do not edit or delete the resource box. The most preferred way to getting free content, is to join an affiliate program that offers free, pre-written content for members to use.

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2. Promote FREE Classified Ads on your Site. Give away ads to other people’s products on your website and ask them to promote traffic to your site to promote their ad. The more access you have on your site, the more people will see your products and buy them.

3. Publish your Ezine ONLY on your website. Send an email link to your ezine, displayed only on your website, and offer marketing info for your products on the ezine pages. This gives more people reason to visit your site, and buy your products.

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