7 Biggest Google Adwords Mistakes Made by Small Business Owners
In this article I wanted to share with you what I have found from consulting with dozens of small business owners on Google Adwords.
During the last 6 years, we have consulted with small businesses routinely who have set up an Adwords campaign and have just about given up on this medium. Usually the complaints include things like:
- I receive lots of clicks (which costs tons of cash), with very little to show for it.
- I really have no clue what I am doing on Adwords – it is too complicated.
- I do not understand how to set up Analytics or conversion
- I have a good set of keywords in my campaigns, but I seem to get too many clicks, for no leads.
- I have set everything up, but I don’t see my ads anywhere.

















