Figuring out what to tweet about on Twitter requires considering your overall Internet marketing plan.

For example, if you are trying to increase the traffic to your blog about books, you may decide to focus on tweeting links to news items related to book publishing and book marketing along with the links to your own blog posts. In this way you are establishing yourself as an expert in the book field by both the links you share and the original content you write.

Now let’s take this example a little further. You may decide to sell an ebook on publishing off your website on which your blog also resides. You may begin to add into your tweet mix occasional announcements about this ebook.

There’s a range of opinions as to how many of your tweets should be what’s called “self-serving” – promoting your own products or services – and how many should be informational or conversational or whatever.

Let’s say, though, that you do not yet have a blog or a website or a business of any kind that you want to promote.

What to tweet about in this case? Do you have any hobbies or interests?

Perhaps you are a green environment advocate. Then you could tweet information that you want to share about going green, such as links to books, news articles, and blog posts. You can add your opinions about the articles you are linking to in order to personalize your tweets.

You are establishing a brand for yourself even though you made never use that brand in connection with business. Still, you have a starting point from which to morph into a new brand if that’s what you decide to do.

Even before you get on Twitter you should decide what to tweet about. Will you be emphasizing your business views or your gardening interests?

Once you have made this decision, you can use Twitter’s own search capabilities or a third-party application such as tweetbeep.com to alert you when there are tweets connected to the topics on which you tweet. Then you can jump into the conversation and reply to people who are tweeting about these topics.

You can also follow Twitter lists that are on subjects of interest to you in order to easily track tweets connected to your topics.

As you participate more and more on Twitter, you will begin to follow people whose tweets you find especially valuable. You can study their tweets in order to decide which tweets you think are most effective in attracting followers. Then you can emulate the patterns you uncover.

Warning: Whatever you do, do NOT tweet in anger or use swear words or viciously attack someone. This is not proper etiquette and can quickly lose many of the followers you worked so hard to get – if not getting you kicked off Twitter.

Learn Here More About Twitter And How To Make Money With Twitter

Getting started on social media can often be deceptively simple – What’s the big deal? You sign up. – or intimidating – Why am I being asked for my date of birth? – or overwhelming – How do I find people to friend or follow?

In actuality there are official and unofficial rules. It is easier if you start out knowing what’s what, and this is probably especially important if you’re more of an introvert.

Let’s imagine you already use email, search for information on Google, and read blog posts. But you’ve never joined any social media sites. How do you start?

1. Decide how comfortable you are sharing information about yourself. And the corollary to this – how wide a sharing of this information are you willing to do.

If you’re a book author and want people to buy your book, it’s a good idea to decide that you will share personal (although not private) information to as wide an audience as possible. If you only want to connect online with former high school friends, your target audience is much smaller.

If sharing information makes you somewhat nervous, think about what it means to be personal as opposed to private. Personal is a good marketing book you just read that you can recommend to help others; private is a fight you had with your business partner over implementing the marketing steps recommended in the book.

2. Ask online savvy friends that, based on your goal, which popular site they would recommend you first join. (And do start with just one while getting your feet wet in this brave new world.)

• If your goal, for example, is to have a wide audience, then Twitter may be the best choice because of its “open to everyone” format. – If you only want to search for high school friends, then Facebook may be the best choice as you can confine your information to a very small circle and can search by name for those long-lost friends.
• If you want to make connections to help with a future job search, then LinkedIn, whose format is set up for such a process, may be the best choice for you.

3. Once you have chosen the site you’ll start on, do a Google search for information on effectively using that site. That’s right, before you ever sign up, read some blog posts that provide guidance on effectively using the site.

Now this isn’t a research project that serves as an excuse for postponing actually joining the site. Just learn a few of the basic “rules.” And if you do this step, you’ll be way ahead of most other people who start on social media without first doing any research.

And why not learn this on the site itself? Because most of these sites have inadequate information for newcomers or an abundance of information that overwhelms newcomers.

Plus, to encourage you to sign up, the site’s home page says something like: To join now just do this. And it’s only after you’ve provided your name, email, password, etc. that you’re left wondering “What do I do next?”

4. If you’re starting on a site that doesn’t require your real name, choose a username carefully. You want to think about seeing this name used all across cyberspace as lots of social media sites pull information from other social media sites (with your permission, of course).

You may initially think, for example, of choosing the name of your first book. But what happens when you write a second book? Or perhaps using the name of the book won’t work well for a site that is focused on a non-book arena.

Keep in mind that whatever you do on the Internet can live forever. So this choice of a username should be considered carefully and for continued use in the long-run. (Once you’ve established a good online reputation with one username you don’t want to start at square one again with a new username.)

5. Immediately post a photo of yourself – a headshot in which sunglasses and a baseball cap are not blocking people from totally seeing your eyes. (This does not have to be professional-photographer quality but should not be blurry.)

This photo should be one that will also work on social media sites you will join in the future because you want consistency across these sites. You want consistency to help people recognize and connect with you on more than one site. (The same for your username).

Keep in mind that the photos for Twitter are quite small. And even if you’re starting on Facebook, only include a headshot of yourself. Do not include other people and preferably not animals and other props.

By posting a good headshot of yourself you’re signaling that you’re interested in connecting with people – real people such as yourself – and you’ll be off to a good start on your first social media site.

Now that you’ve read these five tips for starting on your first social media site, what are you waiting for? Join the cyberspace social media community today.

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If you’re looking for a unique solution to creating quality blog content, content that you’re audience will actually appreciate, Utility Poster might be right up your alley.

Watch The Demo Video Here

Utility Poster is a content aggregation tool designed to speed up the process of creating “news” or “commentary” styled blog posts. These blog posts become centered around a common theme or topic, and provide your readers with external resources for further information.

Very similar to what a lot of the major news sites do.

As I write this it currently allows you to tap into 4 different content sources…

• Related Blog Posts (Using Google’s Blog Search)
• You Tube Videos
• Twitter Status Updates
• Flickr Photos.

…using Utility Poster is also really easy. You basically enter a keyword term related to the topic of your new blog post and Utility Poster will then go out and pull down information related to that from all available sources.

You then review all of those sources to find the ones you want to reference in your blog post. To include them, a simple drag and drop procedure is all that is required. You simply drag the item/s right into your new blog posts input box.

NOTE: Utility Poster doesn’t just work with WordPress; it can be used on any blogging service, any CMS system, or even in a Word Processor etc.

Add a brief and unique introduction, followed by your content aggregation component, and a conclusion to round things off and you’ve got yourself a pretty nifty high quality piece of content that your audience is really going to appreciate.

You can literally spit out high quality blog content in less than 3 minutes with Utility Poster. The biggest time factor here is ultimately reviewing the content sources you’re going to reference – content that is actually going to be useful for your readers.

You should also always include a unique introduction to add more keyword relevancy and unique content to help improve the odds of better search engine rankings. A unique conclusion would also be a good idea for the same reason.

You can watch a brief 8 minute video of the entire process in action here.

Utility Poster is a pretty cool software application for creating quality blog content and is a massive time saver.

Sure, you can go and do this manually if you like, but having everything centralized into a drag and drop interface like this makes it 100 times more efficient. And, at a one time payment of just $67 it’s also a complete steal.

The really nice thing about these “aggregated news posts” is that they are largely self-promoting, generating hands free backlinks to improve search engine rankings.

Utility Poster does this by pinging blogs you reference in your blog post, and if those blogs have trackbacks enabled, you can grab some very high quality links back to your site.

Nothing like having content that works to promote itself as well!

I would certainly recommend Utility Poster if this aggregated news style of blog post suits your blogging plans.

To watch the video or download it click here.

When most people think of customer service, long wait times on the phone, rude phone operators, and impersonal emails come to mind. Thanks to Twitter, however, customer service no longer has to have such negative connotations.

Twitter has redefined customer relations. Not only does Twitter enable companies to resolve customer problems very quickly, it also contributes to brand building efforts while reducing costs.
Why is Twitter an Ideal Platform for Providing Customer Service?

Twitter is lightning fast. Typically, calling customer service representatives involves frustrating wait times. On the other hand, Twitter allows staff to monitor issues and respond to them very quickly.

Twitter is very viral in nature. If other users notice that you are providing great customer service, they will take notice and share their experience, which will in turn bring you more attention and sales.

Providing customer service via Twitter is a lot less expensive than running a call center. And since you’re communications are limited to 140 characters, you are forced to keep it short, which usually means that it takes less time to solve problems.

Using Twitter to provide customer service is far more interesting for staff and customers than using telephone or email. Customer service reps will also feel more rewarded for their efforts because the immediate impact of their interventions will be visible on Twitter.

Monitor Your Reputation

In order to effectively provide customer service via Twitter, you must track all conversations that are going on about your brand. Find out what people are saying about you by tracking all relevant keywords, such as your company name, flagship product, nick name, etc. There are several tools out there you can use to track multiple keywords on one page such as Monitter. Tweetbeep sends you emails containing all mentions of your brand and links to each tweet.

Make Sure Your Customers Know Where to Find You

Your ability to provide great customer service on Twitter will be limited if your customers don’t even know you’re there. Make sure they know how to find you and follow you by advertising your Twitter presence on your company website, following others, and asking them to follow you back.

Respond Quickly to Customer Concerns and Complaints

When you’re monitoring your brand and find a customer complaint, respond as quickly as possible. Use @replies to ask the disgruntled customer how you can be of help. If it’s a complex issue, you can DM the customer and provide him with your phone number or email.

@replies are typically the best way to deal with customer complaints because they are public. Other customers dealing with similar issues can see your tweets and thus resolve their problems following the same advice, saving you time.

Connect with Followers on a Personal Level

Don’t just use Twitter to handle customer complaints. One of the major benefits of building a Twitter presence is the opportunity it gives you to improve your brand image and reputation. Give people a reason to follow what you have to say by retweeting successful resolutions to customer issues, giving updates about the company, and building a rapport with your followers.
Several companies out there, including Comcast, Southwest Airlines, and Ford, have successfully used Twitter to resolve customer service issues and build a stronger brand. Using Twitter to provide customer service is also far more cost-effective than telephone or email.

So there you have it. Twitter has transformed customer relations. Is your business ready to take the plunge?

Next, Discover Here More Tips On How To Make Money Online … And Then Watch This FREE 26 Step-By-Step VIDEO Course